Ahrefs vs Semrush
An independent, side-by-side comparison of two Digital Marketing providers — scores, pricing, company-size fit, and strengths — to help you pick the right one.
Ahrefs vs Semrush at a glance
Editorial sub-scores are RankedVendors estimates.
Verdict
Semrush is the higher-ranked of the two on RankedVendors (92/100 vs 91/100), but both are credible Digital Marketing options. Ahrefs fits small business, mid-market, enterprise; Semrush fits small business, mid-market, enterprise. Match the shortlist to your size and must-have features, and trial before committing.
Where each one stands out
Ahrefs
Ahrefs supports SEO, paid media, and growth analytics.
Best for: Small business, Mid-market, Enterprise
Read Ahrefs reviewSemrush
Semrush supports SEO, paid media, and growth analytics.
Best for: Small business, Mid-market, Enterprise
Read Semrush reviewAhrefs vs Semrush — FAQ
Is Ahrefs better than Semrush?
On RankedVendors, Semrush scores 92/100 versus Ahrefs's 91/100, so Semrush ranks higher overall in Digital Marketing. The right choice still depends on your size, budget, and must-have features — see the breakdown above.
What is the difference between Ahrefs and Semrush?
Ahrefs supports SEO, paid media, and growth analytics. Semrush supports SEO, paid media, and growth analytics. Both compete in Digital Marketing; compare their strengths and best-fit company sizes above.
Which is better value, Ahrefs or Semrush?
Our editorial value scores put Ahrefs at 90/100 and Semrush at 93/100. Ahrefs is Quote-based; Semrush is Quote-based. Request quotes from both to compare against your scale.