Skip to main content

Keap vs Zoho CRM

An independent, side-by-side comparison of two CRM Software providers — scores, pricing, company-size fit, and strengths — to help you pick the right one.

Keap vs Zoho CRM at a glance

Editorial sub-scores are RankedVendors estimates.

KeapZoho CRM
Overall score72/10091/100
TierStandardElite
Capability (editorial)7493
Ease of use (editorial)7387
Value (editorial)7288
Best forSmall business, Mid-marketSmall business, Mid-market, Enterprise
Pricing modelQuote-basedQuote-based
Headquarters
Founded

Verdict

Zoho CRM is the higher-ranked of the two on RankedVendors (91/100 vs 72/100), but both are credible CRM Software options. Keap fits small business, mid-market; Zoho CRM fits small business, mid-market, enterprise. Match the shortlist to your size and must-have features, and trial before committing.

Where each one stands out

Keap

Keap is CRM and marketing automation for small businesses.

Best for: Small business, Mid-market

Read Keap review

Zoho CRM

Zoho CRM is a CRM platform for managing pipeline, contacts, and revenue forecasting.

Best for: Small business, Mid-market, Enterprise

Read Zoho CRM review

Keap vs Zoho CRM — FAQ

Is Keap better than Zoho CRM?

On RankedVendors, Zoho CRM scores 91/100 versus Keap's 72/100, so Zoho CRM ranks higher overall in CRM Software. The right choice still depends on your size, budget, and must-have features — see the breakdown above.

What is the difference between Keap and Zoho CRM?

Keap is CRM and marketing automation for small businesses. Zoho CRM is a CRM platform for managing pipeline, contacts, and revenue forecasting. Both compete in CRM Software; compare their strengths and best-fit company sizes above.

Which is better value, Keap or Zoho CRM?

Our editorial value scores put Keap at 72/100 and Zoho CRM at 88/100. Keap is Quote-based; Zoho CRM is Quote-based. Request quotes from both to compare against your scale.